Starting a business is an exciting venture, but there’s a lot involved. The Entrepreneur Library recently put out a guide to help new entrepreneurs get started while other sources identify much needed resources for new businesses. Without the right tools, it can be difficult to even get off the ground. That’s especially so when it comes to the internet. Today, technology through marketing programs and enterprise resource planning software is the primary means of reaching potential customers, managing your business, and tracking your success. The following few resources may fit right into your first business plan.
Create the Best Content Possible
People won’t visit your site if you don’t have something they want or your site doesn’t entice them to stick around. Software such as PicMonkey, which is free for the basic package, allows you to edit your images and select graphics that are shared by other users. The visuals can then be used in your blog posts and on other social media sites. For $33 per year you can also get even better fonts and features that will ensure your site is visited regularly.
Improve Your Customer Relations
One of the newest trends for 2018 is the increased use of internet chatbots. The artificial intelligence software, such as that provided by sites like Nanorep, provides your computer with the capability to talk to your customers in many different languages just like a human while you’re busy elsewhere. Best of all, it can reach customers on the platforms they already use whether it’s Facebook or LinkedIn.
Track Your Sales
The bottom line in business is all about the ability to track your expenditures versus your sales. Sites like YouNeedABudget.com allows you to track debt, expenses, income and so much more in an self-generated interface that’s also attractive. You can try it for free for 30 days then purchase it for $60 if you like it. Another option is Zoho Books. This software is specifically designed for small businesses to help them stay on top of their cash flow. You can try the 14-day free trial then purchase a basic package for between $9 per month to $29 per month for a professional package. You can also purchase add-ons in the form of management software, expense reporting and so much more.
Design an Effective Marketing Campaign
A successful business depends on an impressive marketing campaign. Fortunately, for new entrepreneurs there are a number of online marketing tools and content that will get you up and running quickly. For example, Moz provides a number of products, content and services that will enhance your online marketing. With the right campaign, your site could move to the top of the search engine list resulting in more sales. Subscription for Moz Pro runs about $99 per month.
Add Your Company to Existing Social Media Sites
Social media is the go-to device for many consumers today. They search for things they need while they’re on the go and there’s no reason why your products and/or services can’t be among the contenders. Sites like LinkedIn provide a professional network where accomplishments and content can be highlighted and shared. Additionally, it allows you to network with other professionals in your field. The subscription starts at $24 per month.
When you first start a business you may feel intimidated, isolated and overwhelmed. However, the internet now provides an ample number of resources to make your startup stress free. Many tools are free while many others are extremely affordable. The goal is to grow your business and the best way to do that is to utilize the many resources available on the internet.