Keep Customers Safe

How to Keep Customers Safe This Summer

With kids out of school and warmer weather encouraging people to venture out more, summer can be a great time to expand your business. As you’re working hard to attract new customers, however, it’s important, as always, to keep their safety in mind. Summer presents some unique challenges when it comes to keeping customers safe that can be easy to overlook. Here are a few ways you can help keep your customers safe, all summer long.


Look for Heat-Related Ailments

Especially if you run a business that is mostly located outside, it’s important to keep an eye out for common summer ailments such as dehydration and heat exhaustion. Even if your business is located inside, however, it’s still important to keep an eye out for symptoms of these problems, as you can never be sure what someone was doing prior to coming to your business. In addition to knowing symptoms, it’s important to have plenty of water on hand, as well as a room that is air-conditioned, if possible, to allow people to cool down and recover.


Prevent Slips and Falls

Summer storms can provide a wonderful cooling effect on the hottest summer days. Unfortunately, as customers come into your business from the storm, their wet feet can begin to make your floors quite slippery. To prevent customers from falling, it’s important to have plenty of floor mats in place to absorb excess moisture. In addition, it’s a good idea to have plenty of “wet floor” markers on hand to remind people to use an extra measure of caution.


Utilize Extensive Surveillance

While summer can help your business since people have more free time to stop in and take advantage of your services, that same free time can become a liability in the evening after your business is closed. Especially for older teenagers who may be out after dark, their boredom and lack of structured time can lead to some bad behavior. To help protect those last few customers at the end of the day, it’s important to utilize surveillance cameras around your property to serve as a deterrent to any criminal activity that might otherwise take place.


Prevent Legal Liabilities

Summer heat can be a great environment in which to enjoy a relaxing dip in the pool. That same heat can wreak havoc on your business’s parking lot, however. High temperatures can put a lot of stress on asphalt and concrete, leading to large cracks and uneven surfaces. Before any of your customers have a chance to trip on these uneven surfaces, potentially exposing you to legal liabilities, it’s a good idea to hire a commercial paving company to fix the problems or repave your parking lot altogether. While this may be an unwelcome expense, it’s likely far less than you’d pay in a lawsuit by an injured customer.


Be Aware

One of the best ways to keep your customers safe is simply to be aware of changing conditions around your business. After all, you won’t know to put out extra floor mats if you don’t know a summer storm is approaching. Being active and involved with your customers helps ensure everyone is on the same page and working toward a common goal of mutual safety.

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